Zee5 Advertising Rates

Zee5 Advertising Rates

47.1M

Monthly Unique Users

App

Medium

About Zee5 Advertising Rates

Offering a variety of Indian TV shows and movies, Zee5 is a popular video streaming platform that is famous for a wide range of content in approx 12 languages. Zee5 uses engaging content to capture the attention of majorly Hindi-speaking users and improve visibility and awareness among them. With a Zee5 association, brands will be able to reach a larger user base through targeted ads. 

Key Insights

Pricing Model

CPM, Fixed

Bid Type

Managed

App Store Rating

4.5

Categories

OTT, Entertainment, Performance Marketing, Top 5 Video Platforms

Top Choice

Popular
Zee5 App - Banner Advertising
Zee5 App - Banner Advertising
Zee5 App - Banner Advertising

Banner

Banners Ads in Zee5 App are displayed on the homepage and will run on site as rectangular image ads in various dimensions and are shown in JPEG format.

TMA Offer

₹ 0.099 Per Impressions

Popular
Pre-Roll Video Ad
Mid-Roll Video Ad
Zee5, App - Video Advertising Option 1
Zee5, App - Video Advertising Option 2
Zee5, App - Video Advertising Option 3
Zee5, App - Video Advertising Option 4
Zee5, App - Video Advertising Option 5

Video

Video Ads are displayed as both pre-roll video ads and mid-roll video ads on both the app and website. Pre-roll Video Ads are shown before the site content is played and have a minimum duration of 6 seconds and a maximum duration of 10 seconds. Mid-roll Video Ads are displayed within the content while it is being played and have a minimum duration of 10 seconds.

TMA Offer

₹ 0.1 Per Impression

Premium
Zee5 App - Roadblock Advertising
Zee5 App - Roadblock Advertising
Zee5 App - Roadblock Advertising
Zee5 App - Roadblock Advertising
Zee5 App - Roadblock Advertising

RoadBlock

Roadblock Ads are high-impact ads that will block all ad placements on the platforms for 24 hours. Roadblock Banner Ads will include Masthead Banners and Standard Banners. Masthead Banner Ads will run on the homepage as an Image Banner Ad or Image + Video Banner Ad having various dimensions in JPEG Format. Standard Banner Ads are image ads having various dimensions, will be displayed on the homepage, and will also run on the site in JPEG Format.

TMA Offer

₹ 16,50,000 Per Day

Premium

Connected TV

CTV Advertising or better known as Connected TV Advertising will allow brands to reach the right audience by placing ads on various Smart TVs and TVs connected to various OTT devices such as Amazon Fire TV Stick, Chromecast With Google TV, Apple TV, and more. CTV Advertising will be displayed on a full screen for a minimum duration of 10 seconds.

TMA Offer

₹ 0.22 Per Impression

Premium
Zee5 App - Masthead Banner Advertising
Zee5 App - Masthead Banner Advertising

Masthead Banner

Masthead Banners are displayed on the top of the platform's homepage for a total of 24 hours. Masthead Banners can be showcased on both the app and website of the platform in different dimensions and can be shown as either fullscreen video ads or image ads in JPEG Format.

TMA Offer

₹ 5,50,000 Per Day

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The Media Ant

Media Demographics & Analytics

Advertisers

1

Giva

2

Clovia

3

Orange Health

4

OctaFX

Upcoming Events

1

Did L'il Masters

2

Junior Super Star

3

Sa Ra Ga Ma Pa

4

Dadagiri

Top Shows

User Reach & Demographics

Users in %

Gender Distribution

Male

Female

52

48

Users

Age Distribution

in %


18-24

44

25-34

37

35+

19

Users

City Wise Distribution

in%


Bangalore

9

Delhi

6

Hyderabad

6

Chennai

4

Mumbai

4

Ahmedabad

2

Kochi

2

Kolkata

2

Users

State Wise Distribution

in %


Maharashtra

14

Karnataka

13

Telangana

12

Tamil Nadu

8

West Bengal

7

Gujarat

4

Kerala

4

Users

Other Area Covered

States in%

Cities in%


Andhra Pradesh

12

Uttar Pradesh

10

Bihar

4

Madhya Pradesh

3

Rajasthan

3

Haryana

3

Odisha

2

Punjab

2

Users

Income Level Distribution

In %


High

15

Mid

30

Low

55

Users

Language Distribution

in %


Hindi

55

Telugu

11

Marathi

9

Kannada

8

Tamil

7

Bengali

5

Malayalam

4

Others

1

Users

Device Cost

in %


0-10K

39

10-25K

40

25K+

21

Users

Device Distribution

In %


App+Web

81

CTV

12

Kaios

7

Users

Content Genre - Male

In %


News

11

Non-Fiction

9

News

5

Users

Content Genre - Female

In %


Fiction

28

Comedy

7

Lifestyle & Kids

4

Users

Online Behaviour

in %


Shoppers

77

News Junkies

76

Learning & Education

73

E- Wallets

69

Food/Grocery/Fresh Produce

40

Users

Online Behaviour - Male

in %


Consumer Durables

86

Gaming Enthusiasts

71

Avid Investors (Finance)

67

Sports & Fitness Lovers

49

Auto Enthusiasts

37

Users

Online Behaviour - Female

in %


Fashion & Beauty Lovers

59

Food & Beverages

53

Health & Wellness

43

Home Furnishing

38

Family & Celebrating Life

31

Users

Other Profiling

In %


Online Groceries

51

News

46

Finance/ Investing

42

Gaming

41

Music Apps

36

Fitness Apps

34

Food Delivery Apps

27

Travel Enthusiasts

26

Fashion Apps

25

Job Apps

24

Users

Connectivity

in %


4G Network

56

Wi-Fi Network

42

2G/3G Network

2

Users

Time Spent - CTV

in Hours


Per Month

15


Zee5 Advertising Cost

Advertising Option

TMA Offer

Banner

₹ 0.099 Per Impressions

Video

₹ 0.1 Per Impression

RoadBlock

₹ 16,50,000 Per Day

Connected TV

₹ 0.22 Per Impression

Masthead Banner

₹ 5,50,000 Per Day

Zee5 Advertising

Offering a variety of Indian TV shows and movies, Zee5 is a popular video streaming platform that is famous for a wide range of content in approx 12 languages. Zee5 uses engaging content to capture the attention of majorly Hindi-speaking users and improve visibility and awareness among them. With a Zee5 association, brands will be able to reach a larger user base through targeted ads. 

Zee5 App is an on-demand video streaming app that Zee Entertainment Enterprise runs. Being an OTT platform watched by a large crowd, Zee5 App boosts visibility and improves brand awareness. Zee5 Ads engage potential customers driving sales and targeting people who are watching the programs on the app. Zee Ads displays ads along with their content to deliver a high impact.

Zee5 features content in over 12 languages and some popular shows include Kumkum Bhagya, Kundali Bhagya, Meet, and more. Zee5 Advertising is a great way to reach your target audience and grow your customer base. Zee5 Advertisement options include video ads, banner ads, masthead banner ads, and more. 

Through Zee5 Advertising, companies can grow their customer base and up their advertising game. Looking to advertise on Zee5? Get the Best Rates to Advertise on Zee5 App

Zee5 Ads Options

There are two types of Zee5 ads options available to advertise on the Zee5 app:

Display Ads

Display ads are a type of visual advertisement that uses images, video, animations, and music. Display ads are banner ads that come in a variety of sizes. The most often used sizes are 300*250 and 728*90.

Display advertising is an excellent technique for building brand recognition through generic messages. It is also an excellent method for firms wishing to reconnect with previous website visitors via retargeting.

Video Ads

Video ads with their visual and audio features are an excellent medium to educate and enlighten the audience about your company. It also provides businesses with the potential to tell a story in a short length of time. People are claimed to recall 95% of a message when watching a video and 10% when reading text.

ZEE5 Advertisement campaigns are displayed on both the website and app of the popular video streaming platform, Zee5. Some available Zee5 Advertisement options include video ads, banner ads, masthead banner ads, and more. 

Being run by Zee Entertainment Enterprises, Zee5 offers targeted advertising to reach the right audience. Companies looking to increase their brand awareness and improve their consumer reach through Zee5 Advertisement.

Zee5 App Advertisement Rates

We aim to provide you with the best rates for digital advertising on Zee5. You can check out discounted Zee5 app Advertisement Rates on the official website of The Media Ant. With various options for advertisements, including video ads, banner ads, and masthead banner ads, there are many ways you can take advantage of this service.

Cost to Advertise on Zee5 

The cost to advertise on Zee5  may vary depending on the media ad option the advertiser chooses. Each Zee5 Ads option will include various options like banner ads, video ads, masthead banner ads, CTV ads, and more. If you are looking for the best agency to advertise on Zee5, The Media Ant is the right choice.

Do you want to know more about Zee5 app Advertisement Rates? Check out The Media Ant for their latest rates!

Zee5 Advertising Agency

With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your digital advertising needs. The Media Ant is one of India’s leading digital advertising agencies that help you with Zee5 Ads.

Our in-house team ensures to provide you with the best advertising plans in India and monitors them to ensure flawless execution and the best performance. We help you plan, buy, execute and monitor all your digital advertising campaigns across the country. 

Our best rates for advertising on the digital platform are available online on our website. The Media Ant also measures campaign engagement and provides you with the best rates possible in digital advertising. Get the best rates to place your ad on any digital platform on The Media Ant.

You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools. 

FAQs on Zee5 Advertising

1) Why should you Advertise in Zee5?

Zee5 has over 31.1M monthly active users as a sought-after OTT platform, making it one of India’s leading digital video destinations. Catering to a large-scale audience Zee5 Advertising will target people from various backgrounds, ages, sex, and languages.

Through ad targeting, Zee5 Ads creates user-friendly advertisements that will help reach the right audiences. Through ad creation, innovative ads, interactive ads, and more Zee5 Advertising plays advertisements along with good quality content. 

Being a go-to OTT platform, Zee5 ads will reach the target audience demographics and holds substantial precedence in advertising. Some top past advertisers for Zee5 include Vivo, Colgate, Flipkart, Dabur, Fortune, and more.

2) Who is the target audience for Zee5 advertising?

Most of Zee5 Ads' target audience includes people looking for easy access to entertainment, and who do not have the leisure time to follow traditional TV.

The target audience for Zee5 Ads includes a varied group of people, some include:

  • Zee5 App Advertisement will have 76% of males and 24% of females. 
  • Zee5 Website Advertisements will have 64% males and 36% females. 
  • With 47% of the audience being aged 25 - 34 for Zee5 App Advertisement and 40.46% audience in Zee5 Website Advertisements ing aged 18 - 24 years. 

3) How you can Advertise in Zee5?

Brands can complete Zee5 Advertising by visiting the official website of The Media Ant. Companies can choose their media ad options by logging into the website, selecting their required ad option, and customizing it in the bag. 

Having a solid fanbase, advertising on Zee5 will provide brands and companies with a mass target audience. With a wide viewership, Zee5 Ads is suitable for most companies and brands looking to launch new products, revamp their brand image and increase their brand awareness.

4) How do I run ads on Zee5 app?

The Media Ant is one of India’s leading digital advertising agencies that help you with Zee5 Ads. With a presence across top Indian cities like Bangalore, Mumbai, and Delhi, The Media Ant ensures you a one-stop solution for all your digital advertising needs. 

You can monitor your ad campaigns on our online monitoring dashboard on your mobile phone. Check the best rates to advertise your brand on various digital platforms in The Media Ant's digital advertising planning tools. 

You can contact us through , Phone, or Email to advertise on Zee5. The Media Ant contact details are available in the Contact Us section of our website.